The ask was to write/produce/direct a spot for JDRF Canada that didn't feel like all the other ads you see for various walks/runs for notable (and worthy) charitable organizations trying to raise money to find cures. This was a fun commercial to create for an even greater organization and event.
Client: JDRF
Advertising Agency: Elemental Inc.
Executive Creative Director: Brent Wardrop
Creative Director: Matt Sadowski
Copywriter: Matt Sadowski
Art Director: Sam Bailey
Account Manager: Nick Staudt
Head of Production: Matt Sadowski
Producer, Director, Editor: Matt Sadowski